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What I wish people understood about privacy is that the less tech adjacent a company is, the worse their privacy record.

Meta and Google will never sell your data. They will collect it and use it for targeted advertising for sure, but they consider it far too valuable and useful to sell. This is because they have the tech and expertise to use their data well.

A grocery store or a gas station chain, though? They're clueless about tech, don't know what to do with the data, and have to aggressively compete on prices. If some savvy data broker comes to them, offering them a way to essentially gain market share by pushing prices lower than the competition and selling your data to make up the loss? That's an offer they can't refuse.

Hardware manufacturers are largely on the grocery store side; they're not data-savvy and they want to make things cheaper than the competition, so they're almost forced to do these shenanigans to win the competitive rat race.

If you want to meaningfully increase privacy, don't quit Meta, quit Target, Visa and LG.

> the less tech adjacent a company is, the worse their privacy record

How does this apply to the topic of this thread? Samsung is, if anything, much more tech-savvy (tech-adjacent?) than Meta. Meta just does some high-level software and runs a few servers to host it. Samsung, across the company, builds every level of the hardware and software stack from silicon to services.

I think another, clearer way to state this hypothesis is that "the fewer business models a company has other than making money directly off your data, the more they're going to jealously hoard your data to themselves and leverage it in ways that don't involve letting any other middle-man capture it."

Meta and Google are both founded on the premise of capturing and using your data, with everything else being a loss-leader.

Samsung, meanwhile, makes the majority of its money making and selling physical "things", whether for B2B2C (SSDs, display panels), B2B (construction cranes, cargo ships, oil refineries, grid-storage EV batteries), or B2C (phones, TVs, smart fridges, etc.)

However, while this rule holds true in general, things aren't black and white here. While indeed, most companies that "just make things" that might capture your data -- the majority of phone OEMs and smart-TV manufacturers -- do just shack up with a middle-man to sell this type of Automated Content Recognition fingerprint data (maybe eventually acquiring said ACR partner to disintermediate their relationships with ACR data buyers), Samsung is in fact more software/data-oriented than the other phone OEMs / smart TV manufacturers, when it comes to how they handle the data coming from Automated Content Recognition.

While other providers rely on third-party ACR data brokers (the rent-capturing middlemen here), Samsung has a vertically-integrated ACR-to-ad pipeline, where (AFAICT) their ACR data feeds into their own ad-tech-bidding infrastructure for placement on Samsung-operated properties (the aforementioned phones, TVs, smart fridges, etc.)

The claim would be that the decisionmakers at Samsung are general industrialists and not people who understand the tech industry.

If you (an external entity in the example upthread, or just a random middle manager) walk up to Zuckerberg or Jassy with a proposal to tap their data for some comparatively small payment, they'd laugh in your face because they know how valuable what you're doing is and what the long term impact on their business will be. Samsung is far more likely to view that as "free money" and green light something awful.

Meta sells advertisements. I thought the tech industry would be selling technology.
It is weird what people think "tech" is these days. It increasingly seems to mean "anything having to do with computers".

Like yea in the 1930s, the dishwasher was "technology". Now it's just a consumer product. Many former tech companies have long ceased to be tech companies, but we forgot to stop calling them that.

What? Quit Meta first to be honest. Then quite the others.
i love this breakdown. well done.
This is a fallacy. Sure, Google doesn't sell your data. Instead, it has created the largest advertisers walled garden by which it sells downstream clients access to that data with which they can use for marketing. Meta comes in second. Samsung doesn't have such a market.

It's effectively the Southern Strategy but for data sale: https://www.thenation.com/article/archive/exclusive-lee-atwa...

The only effective difference between them and that gas station is that the data is less likely (but not guaranteed) to end up on gray and black markets for exploitation. Regardless, that accounts for a very small percentage of sales anyway and misses the fact that most people don't want there to be a data silo that their government can tap into and utilize for surveillance. For example(s):

https://www.eff.org/press/releases/eff-state-ags-investigate...

https://www.eff.org/deeplinks/2026/04/google-broke-its-promi...

https://www.eff.org/press/releases/google-deceptively-tracks...

> Google [...] sells downstream clients access to [your data]

This is categorically false. I don't know what you're trying to allege here, but it's not that.

These platforms do give sufficient feature selection to advertisers such that they can get near individual targeting. I've seen some stories like this on HN, but having trouble finding them now, something about foreign influence of US political representatives iirc.
...how do you believe Google ad targeting works?
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