> Vision: We replaced Gemma 4’s vision encoder with a lightweight embedding module consisting of a single matrix multiplication, positional embedding and normalizations.
That's technically encoding, just without using a dedicated model for it like SigLIP? The Developer's Guide elaborates, it's still a 35M layer which I am curious is robust enough. https://developers.googleblog.com/gemma-4-12b-the-developer-...
> Small enough to run locally on consumer laptops with 16GB of RAM, it unlocks powerful multimodal and agentic experiences right on your machine.
I am assuming that involves quantization, which due to the quality loss makes that statement somewhat misleading IMO.
https://developers.google.com/edge/gallery
Anyone with a 16GB Mac — that is quite a lot of journalists, surely — can download that, install a model into it, and play.
Surely journalists have to start asking questions at least about OpenAI's consumer revenue projections now.
I am a major, major AI cynic, but I decided to be an informed cynic so I've been playing with local models for agentic work and a bit of CAD-to-image generation. I really quite like the 26B Gemma model — I've been using it to teach myself some fundamental things and learn OpenCode without developing a cloud dependency. It writes fairly good code and it is helping me learn the things I want to learn at a pace that I prefer.
But if this 12B model is even half as close as they say it is, this casts some doubt on the consumer end of the cloud business model, at least in the short term.
(Not clear if this app is using the MTP drafters; I've still not got them working with Gemma myself, though the Qwen 3.6 built-in MTP support is super in LM Studio)
However, on my 18GB RAM MacBook Pro, selecting Gemma-4-12B-it results in this error:
> The model "Gemma-4-12B-it' requires more memory (RAM) than is available on your device.
So yeah, my questions about the 16GB marketing copy are fair.
(Though perhaps it'll squeeze in with a small context window? Not sure I understand that aspect yet)
It does seem to use MTP, yes, and it is quite quick — seemingly the underlying LiteRT stuff can do MTP with Gemma 4 and presumably MTP is a big part of the practicality picture here.
The system prompt thing was a surprise when I poked around.
The combination of these things, though, I still think is significant. It’s a product from an old-fashioned (!) FAANG that installs as easily as Chrome, downloads a model as easily as it could be, combines a chat interface with audio and video analysis/transcription, has a customisable system prompt, MTP, agent skills support etc.
Now, it is from Google so they could kill it when they get bored! But clearly this is local AI packaged in a really accessible format, and the model seems quite capable for its size. It is something Microsoft could do when they can really point to easy consumer hardware that can do it well. It’s certainly something Apple could do better with their distillations of Gemini under the Google deal.
I think a sane line of enquiry for a tech journalist is: 1) doesn’t this threaten the appeal of consumer-tier subscriptions to ChatGPT (which is a big part of OpenAI’s revenue plans), and 2) is it therefore not questionable that the buy-and-hold economics of DRAM, SSD and GPU products that OpenAI benefits from having provoked into causing ridiculous price increases is fundamentally anti-consumer?
FAIR did this 2 years ago now: https://arxiv.org/abs/2405.09818
I've been waiting for something like this to be released since then.
The annoying thing is that chameleon was multi-modal out based on the same principles, but this model is just inputs... (I'm curious how they did pre-training without having multi-modal outputs as well. I wonder if they just chopped them off rather than support image output).
Vision embedder (35M parameters): Replaces the 27 vision transformer layers of the other medium-sized Gemma 4 models. Raw 48x48 pixel patches are projected to the LLM hidden dimension with a single matmul. A factorized coordinate lookup (X and Y matrices) attaches spatial location information directly to the input
the "single matmul" is the key here, I haven't tried it, but it's probably pretty fast and memory efficient.Standard approach for training MM-LLMs is we train the encoder first, there are O(2-10B) good images on the internet, so encoder needs to see each image O(10-100) times, that is O(100T) tokens, which is more than the entire pre-training budget for most runs. That is the reason we train the encoder separately (smaller model, 2B active vs 30B or 200B active LLM); there is nothing magical about training the encoder and LLM together, it is just more token-efficient to train the image modality first.
12b means 12G @ 8 bits/param (basically lossless) and 6G at 4 b/p (generally accepted 'pretty close' level). Not too bad?
But TBD how well the base model performs before thinking too much about quantization
> Audio: We simplified audio processing even further. We removed the audio encoder entirely and projected the raw audio signal into the same dimensional space as text tokens.
From the visual guide, there's still the 35M parameter embedder, then the linear projector, for vision, and the linear projector for audio, so it does have some parameters used for the multimodal input to project it into the LLM latent space: https://newsletter.maartengrootendorst.com/p/a-visual-guide-...
And the Unsloth quants, which are missing this, don't support multimodal input. (edit: actually, I may have just needed to update my llama.cpp, will check with an updated llama.cpp soon)
I'm downloading the ggml-org GGUFs now, I tried Unsloth but got some weird problems, double checking with the bf16 model to see if the issue was just the quant.
Still progress, but not quite democratic yet.
Weird though that Google might be cannibalising it's own AI subscription service?
That being said, the real value in paid plans is that you get ecosystem integration that can read your gmail, photos, docs, and so on.
Isn't that just projecting the patches into the d_model size vectors that the models takes?
>I am assuming that involves of quantization
12B model in 16GB seems very reasonable to me, int8 is top quality for running models.
12B at int8 would take up 12G memory, or 75% of the system memory which technically fits within 16GB but the OS will not like that. EDIT: On my 18G memory MacBook Pro, LM Studio reports a "partial GPU offload" for the int8 MLX weights. Can't test because the `gemma_unified" architecture is NYI.
The part I hate though is that I’d bet none of the performance claims are based on int8.
Why do we care about bf16 benchmarks when no one will be using that with this model.