We had a similar company in Norway in the 1980ies. Norsk Data (literally means Norwegian Computers) made computers, a multi taskin operating, a word processor thar inspired MS Word, a relational database on the same level as Oracle, the firsr web server was made by Tim Berners-Lee on one of their computers. It all went down because the managers kept insisting that they were a hardware company. The software was supposed to help selling their hardware. They were not good at making hardware.