With Fully Homomorphic Encryption it's nobody elses.
The basic idea of of the project is to remove the need for trust.
It's google. They are good at engineering. Not at creating trust. After the bizillionth time they have broken trust, there is no need for benefit of the doubt.
Yeah. Google is an ad business. Their entire motive for getting invested in AI is ad revenue. We're supposed to believe they just... won't turn on the money fountain? After going into the red for their data center investments? Hell nah.
I'd expect this to be something like the Google Ad ID: technically separated from what Google considers personal information, but trivially easy to tie back to an individual person and to other information about that person.
They're continually breaking trust by illegally scraping up the internet to feed to their plagiarism machine, which they are now asking us to trust with more data. It's not a compelling arguement.
There's more to life than branding.
so what's the option ??? Meta ?? xAi ?? or OpenAI ???
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To what end?
Biometric authentication, credential checking, blind auctions, threat matching (search zero-day signatures without revealing the vectors), private dna matching or running queries of medical symptoms and health records against databases.
I think the most immediately useful is checking if a username/password hash appears in a leaked database without revealing which account or password hash is being checked.