Printer, mouse, tablet and display tablet makers use this to insert their crapware since at least Windows Vista or Windows 7, I think. The last one I remember is plugging a Razer mouse just to watch it instantly pulling 1.5GB of bloated junk with "telemetry" exfiltrating the data from my gaming PC in realtime. At least it doesn't leave my mouse in a non-working state when I disconnect the internet, like it used to. Thanks, Razer!
Microsoft is to blame here, really. They have a mechanism to block any vendor (supposedly to avoid reputational risks to their brand due to buggy drivers, at least that was their excuse back in the day), but aren't even using it to block these contraptions. Entire businesses are built on this, e.g. Razer is probably more of a marketing/data company now rather than a hardware shop.
This worked greater with being an IT consultant. The client's machine to run smoother and drivers installed fast since they would buy multiples of the same equipment at once.
Now I only use Linux on personal equipment. You have to pay me to use Microsoft products. Microsoft has become shit-ware.
Even worse, this one is installed via Windows update. I have an LG monitor and noticed the stupid LG app all of the sudden, uninstalled it, and saw it pop up again as an update in Windows update.
Microsoft is actively enabling this behavior.
Yeah but you almost certainly granted permission to allow updates from our "Partners" when you installed windows. How did you miss clause III of romanette 2 in the 6th paragraph right in front of your face on page 26 of the ToS?
Oh, yeah. Bought this overpriced but heavily hyped Razer mouse and it wouldn't even work right until it had an internet connection. A MOUSE. I'd never encountered something so blatantly customer hostile in my life. Never even looked at another Razer product, never will, and will tell anyone who will listen that Razer is a terrible company full of objectively terrible people.
Logitech is a truly innovative company. They actually care deeply about ergonomics. They also introduced the first mass market application of programmable magnets (in the MX Master mouse scroll wheel) - that's incredibly advanced materials science.
LG/Dell/et al should be shamed and blamed for even trying this shit in the first place, but it’s Microsoft who holds the blame for allowing such malware and spyware trash through their own update service.
To me, it seems like LG is the one to blame.