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> brother,

Why am seeing "brother" a lot recently?

It’s kind of a meme

https://en.wiktionary.org/wiki/my_brother_in_Christ

I heard it with the voice of Macho Man Randy Savage
That's the only way I hear it. I wonder if that gives away our age?

When I was a teenager WWF came to my town. The day before the event a bunch of the wrestlers randomly showed up to my local gym to get a workout in. None of the guys, and especially Macho Man ever broke character the entire workout. They were super nice and after a bit of handshakes with us there we all just went back to our workouts.

Let me tell you something, brother - whatcha gonna do when a thousand Hulkamaniacs come tell you Macho Man was known for his Oh Yeah!
"Bröther, may I have some öats?"
Kind of, but younger generation will prefix every sentence with "bro" so you can kind of see a generational difference.

But also, Warhammer 40K is popular.

Tiktok addicted kids, brother.
It enters your vocabulary three weeks into growing a handlebar mustache.
The kids have made it come back over the last few years and it is finally filtering into adult lingo. My dude.