Gee at least 15 years too late for this article? How many articles did I read from tech media over the years drilling into people that you could never take down Google because everyone says "Google it" instead of "do a web search"? It's too embedded and consumer choice is stupid because Google it lol!*
Google hasn't been "Google" for quite some time.
* I use Kagi and DuckDuckGo before that.
This is because of the Google I/O (developer conference) announcements this week. They're about to overhaul their regular search and make it even more garbage, to the point - so it sounds - of it being more just a Gemini chatbot interface and less an actual search engine, ergo: not Google anymore.