I think there's simply a huge overlap between the Crypto Bros, the NFT Bros, and now the AI Bros. The same sorts of people are pumping each one. I knew a guy who was into LeadGen and Drop Shipping in the 2000s, then got into online poker, then of course, got into Crypto, then inevitably NFTs. I haven't kept up with him, but I'm almost 100% sure he's pumping some AI related scheme now. These guys get into this pipeline and at each stage they are convinced that they're going to get rich off it.