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insult (verb): to say or do something to someone that is rude or offensive

Corporate personhood at its finest.

Why just make up a definition?

From the oxford dictionary:

Noun: speak to or treat with disrespect or scornful abuse.

Verb: a disrespectful or scornfully abusive remark or act.

Note the lack of personhood in those definitions. I can insult an object, event, person, corporation or even an idea.

People do work at Microsoft though and they're probably aren't very happy when their work is called slop. You could even say they are feeling insulted or offended.
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