It seems like an oversight to me that all the discussion about political impact leading up to this has focused on consumers. Statements like "Gen Z likes TikTok, so banning it risks alienating them", "Gen Z will forgot about TikTok and move on to the next thing in due time", etc.
I think this overlooks one key detail. The focal points of the new online world -- "influencers" -- rely on TikTok for the lion's share of their income. Taking away a fun toy might not radicalize someone but taking away their livelihood might.
And even if these users are a tiny fraction of a percent, they wield outsized influence (obviously). They are the new media. Risking losing these people, many of whom have been largely apolitical, seems like a huge tactical error in retrospect, and one that Trump would predictably take advantage of if given the chance.