>He didn't provide any details on what he plans to do that will actually improve people's lives.
No, but he had a very simple and catchy message that even people with the lowest IQ can understand and remember: "Fuck illegal immigrants, fuck China, America first, USA no. 1".
Election messages need to appeal to the lowest common denominator of education and intellect. If you start boring people with facts and high brow speeches that only the well educated can understand, you lost from the start.
Election messages need to appeal to the lowest common denominator of education
Republicans understand that the less educated a voter is, the more likely they are to vote R. It's not a coincidence that they are trying to gut the education system.
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